Brazil, despite being the largest consumer market in all Latin America, is the most protectionist country (you can perceive it as an achievement), where the most important thing is to understand its distribution structure in the new digital reality.
To start with, in Brazil, you have the possibility to sell to each Brazilian citizen or company up to USD 3,000.00 per ORDER – PERSON OR COMPANY, with a limit of USD 100,000 PER YEAR PER PERSON OR COMPANY!
This means that, you can sell USD 3,000.00 33.33 times a year to one company or person, or if your product costs USD 150.00, you can sell it 666.66 times to the same person or company in a year in a potential market of 200 million consumers.
Brazil, despite being the largest consumer market in all Latin America, is the most protectionist country (you can perceive it as an achievement), where the most important thing is to understand its distribution structure in the new digital reality.
To start with, in Brazil, you have the possibility to sell to each Brazilian citizen or company up to USD 3,000.00 per order/PERSON OR COMPANY, with a limit of USD 100,000 PER YEAR PER PERSON OR COMPANY!
That means that, you can sell USD 3,000.00 33.33 times a year to one company or person, or if your product costs USD 150.00, you can sell it 666.66 times to the same person or company in a year in a potential market of 150 million consumers.
However, Brazil is the country whose import tax is by far the highest in Latin America, and the one with the highest financial risk for credit, with a gigantic complexity of certificates and regulatory requirements.
Between hell and paradise there is a safe path, about which we will discuss each step to be taken, a gamechanger strategy that takes advantage from both revolutions: marketplaces and cross-border.